MICHELLE LONGRÉE YOGA

Michelle is a Berlin-based Jivamukti Yoga teacher. Her classes include a pinch of humor, dynamic flows as well as asanas that are held for several breaths, giving time to find your individual shape.. Wer created a brand identity that feels aligned with her work as a yoga teacher as well as her personal self. First we worked with look & feels to get a better understanding of what she likes and eventually I built a new design from scratch for her. From color palette and typography to a full logo suite, every design decision was collaborative and intentional.